DesignBüro
  • Home

    • H&M Studio S/S 2018
    • Knjaz Miloš
    • YoMama
    • Moja Kravica
    • Adidas Tubular
    • Yuhor
    • Yuhor Delicata
    • Belgrade to Bowie
    • FC Red star
    • Belville
    • State Lottery of Serbia
    • Ines Bridal
    • Ines Bird in Space
    • Radiant Host
    • Jelen pivo
    • Jelen Chill
    • LaGrana
    • Kvaster
    • Frikom tortice
    • FriendFund
    • Sherbet
    • Natura
    • Moja Kravica Sladolend
    • Startuj.com
  • Work

  • Events

  • About

  • Contact

  • More

    Use tab to navigate through the menu items.
    HWlogo1.gif

    HelloWorld

     

    Defining and executing a brand identity

    ​

    HelloWorld is the leading site for hiring IT candidates in Serbia, with the biggest monthly visit. It functions as a separated niche site within the Poslovi Infostud Group.
     

     

    Ikonica.jpg
    HW_MacBook-Silver.jpg
    HW_Mobile2.jpg
    untitled image

    We had two main things on our mind before we rolled up our sleeves - this is basically brand within a brand, even though it has its own set of rules of the surroundings in which it exists it should retain the connection with the umbrella brand. Secondly, since the brand should mainly communicate with the people from the IT community, we wanted it to "feel" like a real digital environment, from the website itself to all brand elements and materials.

    HW_Sticker2.jpg
    HW_pattern.jpg
    HW_Case.jpg

    Part of HTML code

     

    Each brand element we designed was inspired by a certain motif derived from the world of informational technology. For example, HelloWorld logo was created as if it was a part of HTML code, while the brand color code was created in RGB, a color model predominantly intended to be used in digital surroundings.

     

    ​

    Out of gallery

    © 2017 DesignBuro

    Terms and Conditions

    Kneza Miloša 52

    Belgrade, Serbia

    +381 66 642 4343

    • Black Facebook Icon
    • Black YouTube Icon
    • Black Instagram Icon
    • LinkedIn