This bad boy is a project that most designers crave for, it’s modern, playful it offers higher level of creativity and it’s cute af. Our client approached us to come up with a visual identity for IT consultancy, but not in that predictable way.
The name was already a creative pun that pushed us further into thinking out of the box. If the name communicates safety and security, a real deal, with no surprises, what is an ideal metaphor for such service? That’s right, an ice cream.